FOUNDER / MALMÖ, SWEDEN / EST. 2008
Simon Ottosson has been selling since he was twelve, when nobody would hire him and he knocked on doors instead. Today he runs four companies from Malmö at eighteen. The thread through all of them is simple: sustainable choices should be the easy ones, and someone has to build the businesses that make that true.
OTTOSSON, S. / MALMÖ / 2026
“I try to be the one who works hardest in the room, cares the most, and does not wait for perfect conditions.”
PROFILE
Simon Ottosson started early. At twelve he cleaned windows, cut lawns and washed cars for neighbours because nobody would give a twelve year old a job. At fifteen he worked in phone sales, selling to both companies and private individuals across Sweden and learning how a conversation turns into a deal. At sixteen he registered his first company with his brother. He is now eighteen, runs four companies and is still finishing school in Lund.
What connects the companies is a way of working rather than an industry. Simon sells first and builds the structure second. He answers emails from the bus, takes calls between lessons and does not wait for perfect conditions before starting.
Three of the four companies are built around circular business, from refurbished furniture to verified recycled products. Simon believes the most interesting companies of the next decade will be the ones that make sustainable choices the easy choice, and he wants to build several of them.
PORTFOLIO
Four businesses, all still running, all started before Simon turned eighteen.
CO-FOUNDER & COO / 2026 / MALMÖ
A Nordic marketplace for products made with at least 50 percent recycled material. Brands are verified before they go live and every order generates sustainability data the buyer can use in their own reporting. Founded together with John Waldemarsson and Ervin Dizdaric. Featured in Impact Loop.
SIMON'S ROLEOperations and the day to day running of the company, from brand onboarding to partnerships.
Visit
CO-FOUNDER / 2025 / MALMÖ
A growth partner for small businesses in Skåne. Website, search visibility and social content run as one system that publishes every week, so the owner can get back to the business. Started with Ervin Dizdaric from a warehouse and a whiteboard. Every client review on Google is 5 stars.
SIMON'S ROLESales, client relationships and the content engine.
Visit
FOUNDER & CEO / 2025 / LÖDDEKÖPINGE
Quality secondhand furniture, bought in, refurbished and delivered anywhere in Sweden. Simon and his brother Ludwig started under the loft bed in Simon's room. It has since grown into a warehouse, an online store and an offering for public sector buyers. Featured in Epoch Times and selected as one of Cradlenet's 100 circular examples.
SIMON'S ROLERefurbishing, administration, the website, search optimization and the automation behind it.
Visit
CO-FOUNDER & HEAD OF SALES / 2026 / STUDENT COMPANY
A business card you tap against a phone. The other person's screen opens your page in a second with number, email and links, no app required. Designed in Sweden and produced in Italy, run as a student company with Samuel Rockbäck and Levent Weissbach.
SIMON'S ROLEAll sales. Companies, teams and individual customers.
VisitSimon also takes on selected growth projects for other companies through Ottosson Ventures.
CAPABILITIES
SELLING
Door to door at twelve, phone sales at fifteen and cold outreach to Nordic brands at seventeen. Simon has spent more hours in first conversations than most people twice his age, and he likes the part where you have to earn the next one.
GROWTH
Simon has taken a secondhand furniture store from zero online orders to a steady flow of them across Sweden, and he did it without an advertising budget. Search, content and trust did the work. That experience is now the foundation of how he helps other businesses grow.
RUNNING THINGS
Permits, bookkeeping, contracts, suppliers and the parts of a company nobody posts about. Simon handled all of it as a minor, when every step took twice as long, and built the routines that let four companies run in parallel.
Working on something Simon should hear about?
Call SimonCHRONOLOGY
From a campsite in Jämtland to four companies in Malmö.
01 / 07
2008 / MALMÖ
Born in Malmö. Summers spent at his father's campsite in northern Jämtland, where he learned early that you can build something of your own. He still runs the camping operation there each season.
2020 / AGE 12
Nobody would hire a twelve year old, so he made his own jobs. Window cleaning, lawns, cars, and collecting cans at three in the morning after the Malmö festival.
2022 / AGE 13
Spent most afternoons at the legal graffiti walls at Stenkrossen in Lund. When the city tore them down, Sydsvenskan interviewed him about why legal graffiti walls matter.
2023 / AGE 15
Phone sales. Simon sold to companies and private individuals across Sweden, met Ervin Dizdaric, and two of the youngest people in the room decided they would rather build companies than work for them.
2025 / AGE 16
Registered Ottossons Möbler with his brother Ludwig. A bedroom became a warehouse. Co-founded Skalra with Ervin in November of the same year.
2026 / AGE 17
Joined ReLoopDesign as co-founder and COO, a Nordic marketplace for verified recycled products. Impact Loop wrote about the launch. Ottossons Möbler was featured in Epoch Times and later selected by Cradlenet.
2026 / AGE 18
Launched Tapin with two classmates and took over all sales. Still in school in Lund until 2027, with four companies running in parallel.
TESTIMONIALS
“From the very beginning they have shown genuine commitment, not just to marketing but to the entire business. They care about the results and are as committed to my success as I am.”
“Professionalism, good communication and a clear focus on achieving results. My warmest recommendation to any company looking for a reliable long term partner.”
“Service, drive and expertise are things I value highly. I strongly recommend Skalra.”
“One of the people who impresses me most right now is Simon at Ottossons Möbler and the business model he is building for affordable circular furniture.”
SELECTED COVERAGE
The last graffiti walls at Stenkrossen come downInterviewed at thirteen about why legal walls matter to a city.Read 
They let the furniture live onHow two brothers turned a seven square metre bedroom into a growing circular furniture business.Read 
Can two 17 year olds unite the Nordics around sustainable products?On the launch of ReLoopDesign and the plan to become the place Nordic companies buy verified circular products.Read 
100 circular examples, number 44: Ottossons MöblerChosen by Sweden's circular economy network as a working example of reuse, repair and refurbishment.Read CONTACT
Brands, partners, press or a coffee in Malmö. The fastest way is to call.